I'm specifically asking if, and what, is the specification for formatting the text inside a QR code - not how to generate a code (which I can do).
I need to put hCard data into a QR code, however I don't know how to mark the QR code as VCF data (versus URL, text, etc) so the decoder knows what to do.
All the info I've seen online has to do with generating the QR code, not formatting the data inside.
Who says you have to pay for this info? just go to this page http://qrcodenet.codeplex.com/ and scroll to the bottom REFERENCES section and you should find a free download like tited 4. ISO/IEC 18004:2006(E) - QR code specification ISOIEC 18004_2006Cor 1_2009.pdf