I'm building my Delphi Apps using a script like

call "C:\Program Files (x86)\Embarcadero\RAD Studio\11.0\bin\rsvars.bat"
msbuild.exe "C:\Projects\Foo\Bar.dproj"

And now I want add an option to deploy the application to an OSX (or IOS) system modifing such script, so is possible deploy a OSX or IOS Delphi project from the Command line?

To deploy your application to a remote location , you must use the paclient.exe (Platform Assistant Client Application) tool.

In order to get the passed parameters Build and Run you project from RAD Studio and then check the Build tab of the message windows of the IDE.

Check the next image for a OSX Application using a profile called Local

From here you can extract all the parameters passed to the paclient.exe

• Delete in the host the previous files (is exists)

c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe --Clean="Project7.app,C:\Users\RRUZ\Desktop\Test Deploy_@emb_.tmp"

the _@emb_.tmp file is a temp file created by the ide that contains all the files to deploy in this case the content is like so

Project7.app\Contents\MacOS\Project7.rsm
Project7.app\Contents\Entitlements.plist
Project7.app\Contents\MacOS\libcgunwind.1.0.dylib
Project7.app\Contents\MacOS\Project7
Project7.app\Contents\Resources\Project7.icns

• Copy the Info.plist (contains settup info the the .app like the icon used and the version) file to the Host

c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe --put="OSX32\Debug\Project7.info.plist,Project7.app\Contents\,1,Info.plist" Local

• Copy the libcgunwind.1.0.dylib file (library) to the host

c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe --put="c:\program files (x86)\embarcadero\rad studio\11.0\Redist\osx32\libcgunwind.1.0.dylib,Project7.app\Contents\MacOS\,1,libcgunwind.1.0.dylib" Local

• Copy the bundler to the host

c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe --put="OSX32\Debug\Project7,Project7.app\Contents\MacOS\,1,Project7" Local

• Copy the Remote debug symbols file to the Host

c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe --put="OSX32\Debug\Project7.rsm,Project7.app\Contents\MacOS\,1,Project7.rsm" Local

• Copy the project icon to the Host

c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe --put="c:\program files (x86)\embarcadero\rad studio\11.0\bin\delphi_PROJECTICNS.icns,Project7.app\Contents\Resources\,1,Project7.icns" Local

• Copy the Entitlements.plist file to the Host

c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe --put="OSX32\Debug\Project7.entitlements,Project7.app\Contents\,1,Entitlements.plist" Local

Final script

Finally you can put all this in a script file like so

call "C:\Program Files (x86)\Embarcadero\RAD Studio\11.0\bin\rsvars.bat"
MSBuild Project7.dproj 
"c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe" --Clean="Project7.app,C:\Users\RRUZ\Desktop\Test Deploy\files.txt"  
"c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe" --put="OSX32\Debug\Project7.info.plist,Project7.app\Contents\,1,Info.plist" Local 
"c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe" --put="c:\program files (x86)\embarcadero\rad studio\11.0\Redist\osx32\libcgunwind.1.0.dylib,Project7.app\Contents\MacOS\,1,libcgunwind.1.0.dylib" Local 
"c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe" --put="OSX32\Debug\Project7,Project7.app\Contents\MacOS\,1,Project7" Local 
"c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe" --put="OSX32\Debug\Project7.rsm,Project7.app\Contents\MacOS\,1,Project7.rsm" Local
"c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe" --put="c:\program files (x86)\embarcadero\rad studio\11.0\bin\delphi_PROJECTICNS.icns,Project7.app\Contents\Resources\,1,Project7.icns" Local 
"c:\program files (x86)\embarcadero\rad studio\11.0\bin\paclient.exe" --put="OSX32\Debug\Project7.entitlements,Project7.app\Contents\,1,Entitlements.plist" Local 

Note : Remember create a file with the file names of all the files to deploy , in this sample script is called files.txt, this file is use by the paclient to cleanup previus deployed files.