Distribution of iOS in-house application that is developed under iOS Developer Enterprise Program

I am new to itunesConnect and iOS app development & distribution.
I have an application that is developed and tested using the provisioning certificates that are generated by using an account of Account Type : In-House. Now the application is ready to distribute.
But, I got stuck in distributing the application. Tried to upload in iTunesConnect, but some link says that iTunesConnect will not help to distribute in-house apps. What shall I do now to distribute the app. I got stuck in this stage for the last 2 weeks.

You can't distribute apps on the App store with an iOS Developer Enterprise Program account (see the Enterprise account FAQ).

If I am enrolled in the iOS Developer Enterprise Program, can I distribute my apps on the App Store?

No. The ability to distribute apps on the App Store is only available to developers enrolled in the standard iOS Developer Program. The iOS Developer Enterprise Program only allows you to distribute your apps to employees or members of your organization through Ad Hoc distribution.

If your company is enrolled in the iOS Developer Enterprise Program but would also like to distribute your app(s) to customers on the App Store, you will need to enroll in the iOS Developer Program.

Only iOS Developer Program can create provisioning profiles which can be used to submit apps to the App store.

You should sign up for a iOS Developer Program account and then you will have the following option when creating a provisioning profile.

If you want to distribute your application (make sure you don't break the license agreement - §2.6 No Other Permitted Uses) you should use the middle option when creating an IPA in Xcode.

The offical Apple process for deployment and distribution can be found here (This is probably the better document to look at on that page).