Is it possible to package Selenium test cases into a runnable appliction

I am creating selenium test to test a web app. I also want to be able to use these test cases as a way for non technical users to automate the first few steps of the process. ~Is this possible?

If you are using testng, generate command to run XML from the command line and then copy the same command to .bat or .cmd file. By a click any user can run those tests/suite.