I am using the Rfacebook package to retreive total impressions a facebookpost had. This works fine, however, this method does not split paid and organic impressions. I use the following code:
getInsights(object_id="post_id", token= token, metric='post_impressions')
Does anyone know how I can differentiate between organic and paid impressions/reach?
See the Facebook Insights API section on Page Post Impressions.
You should be able to pass values for metric as
'post_impressions_paid''post_impressions_fan_paid''post_impressions_organic''post_impressions_viral''post_impressions_nonviral'to retrieve the various measures you need.
metric can also be a character vector which will allow you to retrieve many at once.