In the old cabal, you could pass test options like --color and --match=name by doing cabal test --test-option=--color --test-option=--match=name. Can this be done with cabal new-test? I don't see a --test-option in the help output of cabal new-test --help.
No, it is not possible, presumably because new-test runs all test suites, so it is unclear which test to pass it to.
But new versions of cabal tell you in the help for new-test:
To pass command-line arguments to a test suite, see the new-run command.
so that is now the way to run a single test suite with options.