emailnewsletterunsubscribe

What is the best way to implement an unsubscribe link for your newsletter?


I am thinking that I create a deactivation code put that in the unsubscribe link along with their user id. Then when a recipient of my newsletter clicks the link, I can look up their user id and see if the deactivation code matches.

Does this sound like the best way?

What are some other ways?


Solution

  • You could just use an hashing algorithm to secure the userID (so that nobody can unregister all your DB with a nasty loop).

    You'll end up with two params : userID and hash.

    The advantage is that you won't need to store any mapping between deactivation code and userID.